PRMTVO (pronounced pri-mi-tivo) is a veritable mind fuck. A wearable acid trip. An improvised journey through the ambience of outer space, accompanied by a lo-fi ethnic-folk soundtrack which ends in the ritualistic slaying of any remaining reality. You could say the Los Angeles-based concept views design with a Dadaist filter. It’s not fashion, it’s fashion backlash, and it’s not that either. It’s total anarchy.
They follow on from their Time Wave Zero collection with the more recent Bananarchy drop. Slam Jam Socialism have a good representation of the tees now available including my personal favourite, the Heavy tee.
